
A website? But I get all my customers through word-of-mouth advertising
Using a website as an online business card is what many entrepreneurs have a website for. Yet we see this as a sin and know that you can get much more out of your website. No serious company today can do without a website. Your website can be a lead generator that brings in customers, but it can also be a confirmation of your company’s existence.
A website can also take a lot of work away from you. Now you might think, ‘huh, take work away?’, but yes! If you can already ‘outsource’ part of the administration by, for example, having a form filled in with customer details, or taking reservations online as a restaurant, that saves a lot of work.
Apart from that, these days people walk around 24/7 with a laptop, mobile or tablet at hand and google everything. With your website, you create an online business that is open day and night to provide customers with information. With that idea, most sales people start to bite the nail…
A website today
Standing out with a corporate website is really no easy task these days. Because almost all companies, including your competitors, have a website, it’s hard to be and stay unique. Therefore, it is wise to keep an eye on the ‘best before’ date of your website. A website needs a complete makeover after 3 to 5 years, but it can be built in such a way that you remain unique and up to date in these 3 to 5 years. The latest trends must be applied in order to show the visitor that you are up to date. A website that is not modern or not technically up to date is quickly clicked away. This is of course not what you want and it is also disastrous for your findability in Google. And then we haven’t even talked about the different devices your website needs to be responsive for…
Respon-what?
Responsive! In other words, responsive websites adapt to the screen that the visitor is using to view the website. Whether this is a desktop monitor, a tablet or a smartphone. There is only one website, whose layout adapts to the resolution of the screen. Because the variety of screen resolutions is constantly increasing, this is an important point in the development of a website.
SEO? So Exceptionally O…
No, that is not what SEO stands for. SEO stands for Search Engine Optimisation. The term SEO stands for “Search Engine Optimization“. SEO is a collection of techniques. These techniques are aimed at optimising and improving your website or webshop for findability in search engines such as Google. When your website or webshop is technically SEO well organized, you will be better and higher findable in search engines.
Need a professional website?
Just started your own business or can your current corporate website use some updating? Let us guide you through this online jungle and design and develop a professional website for you!
Come and visit us at our office in Calonge, Costa Brava! While enjoying a fresh cup of coffee or tea, we discuss your wishes and requirements and draw up a plan for a new website without any obligations!