Selva Digital works with organisations that operate in complex, knowledge-driven domains. EuroCC Netherlands is a good example of that. As the Dutch hub within the European High Performance Computing network, eurocc-netherlands.nl plays a central role in supporting researchers, companies and public institutions with access to advanced computing infrastructure.
When our collaboration started, it was clear that the challenge was not a lack of expertise, but discoverability. Topics such as High Performance Computing (HPC), supercomputers in the Netherlands and AI training are highly specialised. People searching for them have very specific questions and expectations. The website needed to reflect that level of depth, while remaining understandable and findable for new audiences.
Our SEO work focused on aligning technical content with real search behaviour. We analysed how organisations search for HPC, where interest in AI training intersects with advanced infrastructure, and which terms are used when looking for HPC training opportunities in the Netherlands. Based on that, we improved content structure, clarified page focus and strengthened internal linking so that key themes reinforce each other instead of competing.
A major part of the project was ensuring that EuroCC Netherlands’ role as a gateway to national and European High Performance Computing resources was clearly visible to search engines and users alike. By sharpening page intent and connecting related topics, the site now better communicates its position within the broader HPC ecosystem.
This project was delivered in close collaboration with Danique Aaftink from Masoko, who contributed to the strategic and content-driven aspects of the work. That cooperation ensured that technical accuracy, tone and structure were aligned from the start.
The result is a website that performs better for relevant queries, attracts more targeted visitors and supports EuroCC Netherlands’ mission: lowering the threshold to advanced computing, HPC training and AI innovation for organisations across the Netherlands. It shows how focused SEO, applied thoughtfully, can strengthen both visibility and impact in highly specialised fields.
